Permanent Makeup

Aesthetic Treatments

Permanent Makeup

permanent lip liner | permanent eyeliner | microblading eyebrows | permanent eyebrows

What is Permanent Makeup?

Amp up your makeup game! How nice would it be to wake up with your liner, brows, or lips already perfectly done each day? It can happen! Thanks to permanent makeup (a form of cosmetic tattooing), you can keep a flawless face of makeup intact and always ready to go.
Permanent lip liner defines lips or adds more color; permanent eyeliner enhances the shape and natural beauty of the eyes; permanent eyebrows are fuller and more shapely. Microblading eyebrows is the art of creating tiny, hairlike strokes to make brows look thicker and appear more natural. If you want permanent makeup eyeliner or permanent makeup eyebrows, come and see us!

How does Permanent Makeup work?

Our Permanent Makeup Artist, Rachel Richter, is one of Florida’s first licensed permanent makeup artists. Possessing a unique gift of artistry, extensive knowledge of color theory, and a keen eye for symmetry and precision, Rachel enhances and restores the desired beauty and youth of her patients. Rachel works in a professional environment and uses sterile, disposable equipment, a state-of-the-art digital machine, and pigments developed by permanent makeup artists with a specific design for a safe, rich application.

Permanent Makeup Eyeliner, Lip Liner, & Eyebrow Hair Stroke makeup (microblading) are typical procedures. Always be sure you choose a licensed permanent makeup artist.

Permanent Makeup Before and After

The Shino Bay Experience

We offer a full suite of the best aesthetic enhancement technologies available today. Our modern laser dermatology institute is comfortable and welcoming and has the latest innovations.

Energy-Based

Dermal Fillers

Aesthetic Treatments

Cellulite, Fat, Sculpting

In the field of dermatology?

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Shino Bay Cosmetic Dermatology Reviews & Testimonials

For my Botox and microneedling, this is where I go. I'd never venture from these trained experts. Permanent make-up is next!

Dylan C.

This office always has me leaving with a smile. I love when I go for my hydrafacials and oxygen facials! GREAT team and VIP service, as well as very skilled doctors and staff. Valet right across the street, too!

Marissa H.

I've been treated by three staff members for various cosmetic procedures, including PDO threads and body contouring! I'd be hard-pressed to share with you my favourite. All were very experienced, competent, and friendly.

Travis P.

Dermatologist & Skin Care Insights: The Shino Bay Blog

We want to be a resource for you when it comes to the health of your skin. Check here often to learn more about your skin, caring for it, and some empowering skin stories. There are regular updates!

is coolsculpting permanent florida
July 16, 2024

Body Contouring 101 at Shino Bay: Questions Answered by Experts

Natural weight gain, post-pregnancy changes, aging, and more, can make it difficult to get rid of excess body fat. Achieve […]

Read more
July 1, 2024

Always Drenched in Sweat? Brella May Be Your Solution

If you have ever felt self-conscious about underarm sweat stains, avoided certain fabrics, or dreaded social situations because of excessive […]

Read more
how to tighten loose skin after weight loss
June 13, 2024

How to Tighten Loose Skin Due to Weight Loss or Aging with Shino Bay

Aging is a natural process by which we are all affected. Over our lives, our skin loses elasticity, or its […]

Read more

FOLLOW Shino Bay Cosmetic Dermatology & Laser Institute ON INSTAGRAM

  • For a truly balanced and youthful appearance, don’t stop at the forehead and crows feet—treating the lower face and neck with neuromodulators helps smooth lines, define contours, and maintain harmony from top to bottom!✨

Ask us about adding:
🔹Lip Flip
🔹DOA's
🔹Dimpled Chin
🔹Masseter Facial Slimming
🔹Neck Lines & Bands

Learn more using the link in bio!

#botox #dysport #nuceiva #neuromodulator #neurotoxin #injectables #cosmeticinjector #wrinklerelaxers #liquidlift #positiveaging #shinobay #medspa #medicalaesthetics #fortlauderdaleliving #skincare
  • Bet you’ve never seen a group of medical professionals serve face this hard 📸 ✨
  • Ready to begin your skincare journey but not sure where to start? ✨
Here’s how we help you find your perfect treatment plan at Shino Bay:

💬 Start with a personalized consultation
🔍 Get a thorough skin assessment
💉 Explore customized treatment options
📋 Create a plan tailored to YOU
✨ Begin your journey to radiant, confident skin!

Your beauty, your way. 💖

📅 Book your consultation today and let’s make your skin goals a reality! Link in bio!

#MedSpa #TreatmentPlan #SkinGoals #PersonalizedSkincare #AestheticJourney #shinobay #fortlauderdaleliving #positiveaging #lasertreatments #microneedling #bodycontouring #injectables #botox #filler #sculptra #biostimulators #clearskin #skintightening
  • 💉 Sculptra vs. Filler…what’s the real difference?

If you’re wondering which one is right for you (or if you need both), @drsoro is breaking it all down. From collagen stimulation to instant volume, these treatments work in totally different ways, and can actually complement each other when done right.

✨ Want long-term results?
💉 Looking for an instant lift?
🎯 Curious about combination treatments?

Which do you prefer?
  • To all the fathers and role models — thank you for your strength, support, and love. Happy Father’s Day from our team to yours.💙

#fathersday2025 #family #shinobay
  • Celebrating the launch party of LifeStyle LUXE South Florida! 💙
What a wonderful time spent with friends old and new.

#celebration #launchparty #shinobay #lifestyleluxe #southflorida #loveyourlook
For a truly balanced and youthful appearance, don’t stop at the forehead and crows feet—treating the lower face and neck with neuromodulators helps smooth lines, define contours, and maintain harmony from top to bottom!✨ Ask us about adding: 🔹Lip Flip 🔹DOA's 🔹Dimpled Chin 🔹Masseter Facial Slimming 🔹Neck Lines & Bands Learn more using the link in bio! #botox #dysport #nuceiva #neuromodulator #neurotoxin #injectables #cosmeticinjector #wrinklerelaxers #liquidlift #positiveaging #shinobay #medspa #medicalaesthetics #fortlauderdaleliving #skincare
5 days ago
View on Instagram |
1/6
Bet you’ve never seen a group of medical professionals serve face this hard 📸 ✨
1 week ago
View on Instagram |
2/6
Ready to begin your skincare journey but not sure where to start? ✨
Here’s how we help you find your perfect treatment plan at Shino Bay:

💬 Start with a personalized consultation
🔍 Get a thorough skin assessment
💉 Explore customized treatment options
📋 Create a plan tailored to YOU
✨ Begin your journey to radiant, confident skin!

Your beauty, your way. 💖

📅 Book your consultation today and let’s make your skin goals a reality! Link in bio!

#MedSpa #TreatmentPlan #SkinGoals #PersonalizedSkincare #AestheticJourney #shinobay #fortlauderdaleliving #positiveaging #lasertreatments #microneedling #bodycontouring #injectables #botox #filler #sculptra #biostimulators #clearskin #skintightening
Ready to begin your skincare journey but not sure where to start? ✨
Here’s how we help you find your perfect treatment plan at Shino Bay:

💬 Start with a personalized consultation
🔍 Get a thorough skin assessment
💉 Explore customized treatment options
📋 Create a plan tailored to YOU
✨ Begin your journey to radiant, confident skin!

Your beauty, your way. 💖

📅 Book your consultation today and let’s make your skin goals a reality! Link in bio!

#MedSpa #TreatmentPlan #SkinGoals #PersonalizedSkincare #AestheticJourney #shinobay #fortlauderdaleliving #positiveaging #lasertreatments #microneedling #bodycontouring #injectables #botox #filler #sculptra #biostimulators #clearskin #skintightening
Ready to begin your skincare journey but not sure where to start? ✨
Here’s how we help you find your perfect treatment plan at Shino Bay:

💬 Start with a personalized consultation
🔍 Get a thorough skin assessment
💉 Explore customized treatment options
📋 Create a plan tailored to YOU
✨ Begin your journey to radiant, confident skin!

Your beauty, your way. 💖

📅 Book your consultation today and let’s make your skin goals a reality! Link in bio!

#MedSpa #TreatmentPlan #SkinGoals #PersonalizedSkincare #AestheticJourney #shinobay #fortlauderdaleliving #positiveaging #lasertreatments #microneedling #bodycontouring #injectables #botox #filler #sculptra #biostimulators #clearskin #skintightening
Ready to begin your skincare journey but not sure where to start? ✨
Here’s how we help you find your perfect treatment plan at Shino Bay:

💬 Start with a personalized consultation
🔍 Get a thorough skin assessment
💉 Explore customized treatment options
📋 Create a plan tailored to YOU
✨ Begin your journey to radiant, confident skin!

Your beauty, your way. 💖

📅 Book your consultation today and let’s make your skin goals a reality! Link in bio!

#MedSpa #TreatmentPlan #SkinGoals #PersonalizedSkincare #AestheticJourney #shinobay #fortlauderdaleliving #positiveaging #lasertreatments #microneedling #bodycontouring #injectables #botox #filler #sculptra #biostimulators #clearskin #skintightening
Ready to begin your skincare journey but not sure where to start? ✨
Here’s how we help you find your perfect treatment plan at Shino Bay:

💬 Start with a personalized consultation
🔍 Get a thorough skin assessment
💉 Explore customized treatment options
📋 Create a plan tailored to YOU
✨ Begin your journey to radiant, confident skin!

Your beauty, your way. 💖

📅 Book your consultation today and let’s make your skin goals a reality! Link in bio!

#MedSpa #TreatmentPlan #SkinGoals #PersonalizedSkincare #AestheticJourney #shinobay #fortlauderdaleliving #positiveaging #lasertreatments #microneedling #bodycontouring #injectables #botox #filler #sculptra #biostimulators #clearskin #skintightening
Ready to begin your skincare journey but not sure where to start? ✨ Here’s how we help you find your perfect treatment plan at Shino Bay: 💬 Start with a personalized consultation 🔍 Get a thorough skin assessment 💉 Explore customized treatment options 📋 Create a plan tailored to YOU ✨ Begin your journey to radiant, confident skin! Your beauty, your way. 💖 📅 Book your consultation today and let’s make your skin goals a reality! Link in bio! #MedSpa #TreatmentPlan #SkinGoals #PersonalizedSkincare #AestheticJourney #shinobay #fortlauderdaleliving #positiveaging #lasertreatments #microneedling #bodycontouring #injectables #botox #filler #sculptra #biostimulators #clearskin #skintightening
1 week ago
View on Instagram |
3/6
💉 Sculptra vs. Filler…what’s the real difference? If you’re wondering which one is right for you (or if you need both), @drsoro is breaking it all down. From collagen stimulation to instant volume, these treatments work in totally different ways, and can actually complement each other when done right. ✨ Want long-term results? 💉 Looking for an instant lift? 🎯 Curious about combination treatments? Which do you prefer?
2 weeks ago
View on Instagram |
4/6
To all the fathers and role models — thank you for your strength, support, and love. Happy Father’s Day from our team to yours.💙

#fathersday2025 #family #shinobay
To all the fathers and role models — thank you for your strength, support, and love. Happy Father’s Day from our team to yours.💙

#fathersday2025 #family #shinobay
To all the fathers and role models — thank you for your strength, support, and love. Happy Father’s Day from our team to yours.💙

#fathersday2025 #family #shinobay
To all the fathers and role models — thank you for your strength, support, and love. Happy Father’s Day from our team to yours.💙

#fathersday2025 #family #shinobay
To all the fathers and role models — thank you for your strength, support, and love. Happy Father’s Day from our team to yours.💙

#fathersday2025 #family #shinobay
To all the fathers and role models — thank you for your strength, support, and love. Happy Father’s Day from our team to yours.💙

#fathersday2025 #family #shinobay
To all the fathers and role models — thank you for your strength, support, and love. Happy Father’s Day from our team to yours.💙 #fathersday2025 #family #shinobay
2 weeks ago
View on Instagram |
5/6
Celebrating the launch party of LifeStyle LUXE South Florida! 💙
What a wonderful time spent with friends old and new.

#celebration #launchparty #shinobay #lifestyleluxe #southflorida #loveyourlook
Celebrating the launch party of LifeStyle LUXE South Florida! 💙
What a wonderful time spent with friends old and new.

#celebration #launchparty #shinobay #lifestyleluxe #southflorida #loveyourlook
Celebrating the launch party of LifeStyle LUXE South Florida! 💙
What a wonderful time spent with friends old and new.

#celebration #launchparty #shinobay #lifestyleluxe #southflorida #loveyourlook
Celebrating the launch party of LifeStyle LUXE South Florida! 💙
What a wonderful time spent with friends old and new.

#celebration #launchparty #shinobay #lifestyleluxe #southflorida #loveyourlook
Celebrating the launch party of LifeStyle LUXE South Florida! 💙
What a wonderful time spent with friends old and new.

#celebration #launchparty #shinobay #lifestyleluxe #southflorida #loveyourlook
Celebrating the launch party of LifeStyle LUXE South Florida! 💙 What a wonderful time spent with friends old and new. #celebration #launchparty #shinobay #lifestyleluxe #southflorida #loveyourlook
2 weeks ago
View on Instagram |
6/6